instant photographs that were taken of
them during the baking process by our
staff volunteer photographers.
SOCIETY FOR THE PHYSICALLY
DISABLED (SPD)
On 4th May 2012, Straits Trading staff
volunteers from the Corporate Office,
Property and Hospitality divisions
accompanied beneficiaries from the
Society for the Physically Disabled (SPD)
for a tour of Singapore’s major sights
and attractions onboard the HiPPO, a
topless double-decker bus that offered
a unique bird’s eye view all around.
Beginning at Suntec City, our guests
embarked on a three and a half hour
long heritage and city tour that went
past iconic attractions like Clarke Quay,
Chinatown, Little India and Kampong
Glam, Orchard Road, The Singapore
Botanic Gardens and The Esplanade
Theatres on the Bay.
It proved to be a thoroughly entertaining
experience for our beneficiaries who
savoured the breezy experience outdoor
and animatedly took in the colourful
sights and sounds around them, aided
by narration from a HiPtainer who dished
out interesting stories and anecdotes.
The tour ended back at Suntec City,
where our volunteers assisted to prepare
packets of set dinners that were presented
to our beneficiaries, before seeing them
off for the day.
It was indeeda fun and fulfillingexperience
for everyone involved.
THE PRESIDENT’S CHALLENGE
In celebration of its 125th anniversary
and as part of its CSR efforts, Straits
Trading together with 25 corporate
partners pledged a gift of S$125,000
to President’s Challenge 2012 at the
re-opening of the Rendezvous Grand
Hotel Singapore which was officiated
by Guest-of-Honour President Tony Tan
on 23 May 2012.
The President’s Challenge is a fundraising
andvolunteering initiative tobring together
a caring nation to help the needy and
marginalised groups in Singapore. Each
year, the President’s Office selects a list
of charitable organisations that are in
need of funds or have problems raising
funds on their own as beneficiaries of
President’s Challenge.
Beneficiaries from The Society for the Physically Disabled enjoying themselves on
the Hippo Bus
President Tony Tan and Mrs Mary Tan with guests at the official reopening of
Rendezvous Grand Hotel Singapore, where Straits Trading pledged S$125,000
towards President’s Challenge
The Straits Trading Company Limited
ANNUAL REPORT 2012
21 /